Briefly explained Articles

The Use of analytics in CRM in India The use of analytics in Customer Relationship Management (CRM) is gaining significant importance in India. The analytics tool helps organizations to capture and analyze customer data and behaviors, thereby enhancing customer experiences. The tool has also revolutionized how companies approach customer interactions, ensuring that customer interactions are […]

The role of social media in CRM in India. Customer Relationship Management (CRM) is the process of managing interactions with customers throughout their lifecycle with a company. CRM is crucial for businesses to acquire new customers, retain existing ones, and enhance customer satisfaction. With the advent of social media, businesses have a new platform to […]

The Impact of CRM on customer satisfaction in India has been huge.Customer Relationship Management (CRM) is a critical aspect of any business, and it has become increasingly important in today’s highly competitive market. The primary objective of CRM is to create and maintain strong relationships with customers, with the ultimate aim of enhancing customer satisfaction, […]

The evolution of CRM in India has been rapid.Customer Relationship Management (CRM) is a process that involves the management and analysis of customer interactions and data throughout the customer lifecycle, with the goal of improving customer satisfaction and retention, and ultimately driving revenue growth. CRM has become an integral part of business strategy across the […]